20 Minute

Complimentary DAM Assessment

Andrew Lomas
By Andrew Lomas on 20/01/2011 7:30:39 AM

Yaffa Publishing Australia joins the ranks as an elvis DAM user

One of Australia’s largest independent media companies will deploy elvis DAM for their editorial archive

Yaffa Publishing, founded in 1925 and specializing in consumer, business-to-business magazines, digital publishing and events has implemented the dutchsoftware.com DAM platform elvis for the management of all their their digital assets.

elvis will primarily function as the editorial archive of the Yaffa organization, centralizing all pictures, text layouts and other digital content. Users with varying roles will use elvis to manage the assets and retrieve archived content for repurposing.

Australian implementation partner for elvis, Creative Folks will supervise and perform configuration analysis, implementation and training. Creative Folks have been implementing elvis in Australia since its initial release.

“We’re very excited to have Yaffa Publishing joining the list of Australian media companies using elvis”, says Bastiaan Born, Commercial Director at dutchsoftware.com. “It really proves that we have the right international focus and that publishers all over the world recognize that”.

elvis 2.5 offers the most powerful media search engine in the DAM market today and has an acclaimed intuitive user interface. On top of that elvis 2.5 introduces a new API with open source HTML5 and AIR sample clients. These will allow business partners and customers to create and customize their own syndication site, video portal, mobile viewer and more.

Topics: DAM, Digital Asset Management (DAM), Publishing and Workflow, Yaffa, Creative Folks, Elvis, News & Announcements, software

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