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Andrew Lomas
Introduction
When publishers present their content to an audience for purchase, they want to have ultimate control over the look and feel of their storefront. They want to dictate colors, placement of issues, and craft the environment to make it as easy as possible for consumers to purchase products. That’s why WoodWing introduced the HTML Store for its Tablet Publishing Solution.
Last December we shared with you the results of the Reynolds Journalism Institute (RJI) iPad News Survey.
New sharing features in the iPad Reader App 2.0 enable readers to share parts of the tablet page or the entire page via Twitter, Facebook and e-mail.
The upcoming version 7.4 of WoodWing´s cross-media publishing system Enterprise was announced at the WoodWing Xperience event in Amsterdam.
Enterprise 7.4 provides powerful new features such as a completely new multi-channel text editor and a Newsfeed Publisher inside Content Station to efficiently publish to feed-based mobile channels. The new version 2.0 of WoodWing´s iPad Reader App raises the bar for interactivity and sharing.
With 68 new apps launched by newspaper, magazine and corporate publishers in 2011, the number of tablet publications using WoodWing passed the 200 mark. With the advent of other OS platforms, WoodWing expects further significant growth.
WoodWing Software a leading supplier of cross-media publishing solutions and an innovation leader in the tablet-publishing market, announced recently that the number of tablet apps created with WoodWing´s Tablet Publishing Solution already passed the 200 mark.
Submitted by Victor Cardoso WoodWing Product Evangelist, on 22 February 2011
Creating Content for Multiple Displays/Aspect Ratios
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During the Mobile World Congress in Barcelona, which was held from February 14-17, Time Inc. demonstrated Sports Illustrated on Android 3.0 using WoodWing’s native Android App.
