Solutions for the Creative & Marketing Industry

Centralise tasks and assets while streamlining content production across every channel to deliver captivating campaigns.

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Struggling with disjointed creative workflows and inconsistent brand assets?

In an omnichannel digital environment, operational chaos and content clutter are a costly problem. Too many document versions, too many clicks, spread across too many locations result in operational bottlenecks and wasted time and money.

We unify your assets, automate content processes, and integrate key data so you can maintain brand consistency, increase speed-to-market, and captivate audiences everywhere.

In an environment driven by fast-paced multi-channel campaigns and ever-rising customer expectations, making a positive, lasting impression on customers is harder than ever. Scattered resources and outdated workflows only make matters worse by slowing creative output and weakening your brand's impact. Our integrated solutions enable you to centralise digital assets, automate routine tasks, and collaborate across channels.

Combining all creative resources and processes reduces overhead, avoids duplicate work, and ensures every campaign, whether online, offline, or across social media, is on-brand and on time.

How we support the Creative & Marketing industry

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Digital Asset Management (DAM)

Marketing and creative teams thrive on brand consistency and quick access to approved digital content. Digital Asset Management (DAM) organises and ensures logos, images, videos, and collateral are consistently delivered across all campaigns and channels, speeding up time-to-market for new and updated products and services while ensuring brand consistency is maintained.

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Content Operations
& Automation

Tight deadlines, time-consuming content creation, disjointed collaboration processes and frequent revisions bog down creative projects. Our automation solutions remove manual handoffs, streamline approvals, and keep creative production on track so you can deliver campaigns faster and with fewer errors. Ensure your creatives are being creative and have the time to do what they do best.

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Product Content Management (PCM)

Promoting brands and products requires a vast combination of data, specifications, images and videos, promo copy and pricing across every channel and region. Creative, Brand and Merchandisers must work harmoniously to plan, design and deliver a personalised and accurate experience. Implementing a PCM is critical to ensuring consistency, speed, and brand impact. 

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Data, AI & Integration

From campaign analytics to audience segmentation, data-driven insights unlock better decisions and personalised marketing. Our integration services unify your martech stack, connect your data and content, and empower your team to leverage AI for brand voice, predictive targeting, automated product and pricing data flows, and to streamline marketing operations.

Attention Monday.com users:

Streamline your end-to-end content production workflow with SiPHON Connect. Manage projects and approve content all from a single pane of glass.

Creative Folks excels at delivering digital transformations that empower Creative & Marketing teams to deliver impactful brand experiences. Below are some of the industry leaders we’ve partnered with:

Discuss Your Creative & Marketing Challenges with Our Experts

Book a complimentary 20-minute discovery session to explore your current challenges and see how Creative Folks can streamline your organisation's content production, asset management, and data integration.

Frequently Asked Questions

"Content Operations" (often shortened to Content Ops) refers to the people, processes, tools, and standards supporting efficient and consistent planning, creation, management, and distribution of content across an organisation. Think of it as the engine room behind content. While writers, designers, and marketers create content, Content Ops ensures it's done well, at scale, and with repeatable systems.

Use a Digital Asset Management (DAM) platform to store, organise, and easily retrieve all branded materials, such as logos, images, and videos, across teams.

Content Operations is a term that describes the entire content lifecycle, from planning and creation to management, distribution, and performance analysis. By adding software and integrations, it provides you with a tool that allows product managers, merchandisers, marketers, digital teams, and agencies to improve collaboration, ensure consistency, and enhance efficiency in content production.

A headless CMP separates content from its presentation layer, enabling dynamic content publishing and updates with consistent messaging across all digital channels, including websites, apps, and social channels, without needing to re-code or re-author.

Integrate your martech stack to unify data sources. This allows AI-driven insights for targeted campaigns, predictive analytics, and efficient budget allocation.

Absolutely. Workflow collaboration, automation, and integration with tools like DAM give remote teams one platform for sharing, reviewing, and approving content in real time.

We unify content and data into flexible architectures, like a headless CMS. This lets you automatically tailor experiences by audience segment or channel.

Yes. Our integration services ensure compatibility and seamless data flow with your CRM, social media management tools, and analytics platforms, regardless of the technology vendors.

Schedule a consultation. We’ll assess your current workflows, identify bottlenecks, and propose a strategy tailored to your creative and marketing goals.