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By Andrew Lomas on Feb 12, 2020 10:45 AM

Why You Should Invest in a Digital Asset Management System

We live in a digital world. Digital channels have largely replaced physical channels in most walks of professional and personal life. Digital news is replacing physical newspapers. Many businesses do not have a physical representation to engage with clients. But most have a website which is on and ready for business, 24x7.  Websites, online stores, applications and platforms require one factor in complete order to remain competitive: properly managed digital assets.

By Andrew Lomas on Jan 22, 2020 09:30 AM

Sitecore Content Hub: powering the Enterprise


Sitecore is the global leader in digital experience management software. Sitecore’s Content Hub offering is a unique, integrated solution that incorporates critical components required by modern marketing, communications, and product teams. It helps drive the Sitecore Experience (XP) platform with content to ensure improved personalisation and experiences.

By Andrew Lomas on Dec 12, 2019 10:10 AM

Why your marketing team needs a Marketing Resource Management (MRM) solution


Marketing, as a function has evolved to become multifaceted in all regards. A multitude of channels, several personas, a plethora of vehicles to reach the market, increasingly competitive landscapes, emerging technologies, expanding capabilities resulting from increasing efficiency, large workloads and limited budgets. 

By Michael Coorey on Oct 31, 2019 12:27 PM

7,000 Martech apps and counting. Which ones are right for your business?

Marketing Technology (Martech) – the complex blend of marketing and technology – is a convoluted landscape. There are a plethora of vendors that make up the martech supply chain. 

By Andrew Lomas on Sep 30, 2019 03:01 PM

Is a modern DAM platform at the core of your marketing technology stack?

Digital Asset Management (DAM) platforms have come a long way. The new generation of DAMs will support and strengthen your marketing activities and drive business value. Is a modern DAM at the centre of your marketing technology stack?

By Andrew Lomas on Jul 09, 2019 12:31 PM

Smooth sailing: How to streamline your brand asset production

A bad workflow will undermine the creation of brand assets, no matter how talented the team. Find out what workflow tools your DAM needs to keep production on track.

By Andrew Lomas on May 14, 2019 02:30 PM

Keep it simple: Distribute and update brand assets with ease

For brand managers, keeping track of brand assets creates massive operational overhead, but one DAM platform has the power to make life a whole lot easier…

By Andrew Lomas on Apr 16, 2019 12:20 PM

Peace of mind: Automate rights controls to protect your brand

Ensure brand consistency and enforce correct asset usage with a DAM platform that incorporates powerful and unique digital rights automation.

By Andrew Lomas on Mar 20, 2019 11:08 AM

How you can guarantee brand consistency while slashing costs

An innovative DAM platform provides a cost-effective brand management solution for ensuring a consistent voice and aesthetic.

By Andrew Lomas on Nov 22, 2018 03:16 AM

Building partnerships: choosing a vendor that's right for you

Now that you’ve built a case for change, generated momentum and established your requirements, it’s time to put the company’s money where your mouth is. Read on to discover how to choose the best vendor for your content process transformation project.

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Feb 12, 2020 10:45 AM Why You Should Invest in a Digital Asset Management System Read on
Jan 22, 2020 09:30 AM Sitecore Content Hub: powering the Enterprise Read on
Dec 12, 2019 10:10 AM Why your marketing team needs a Marketing Resource Management (MRM) solution Read on

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