If you want to connect with your customers, we all know you need a strong online presence. Customer engagement is a challenge and getting your brand on mobile can either be done with a branded app or a responsive website.
If you’re a user of Adobe Digital Publishing Suite (DPS), you’ve seen some big changes lately.
Adobe have switched their focus for DPS from small publishers to large enterprises – and now Adobe only offers Digital Publishing to mobile platforms as part of the Adobe Experience Manager (AEM) product, which comes with a hefty price tag.
As a result, this means DPS is no longer a viable option for many small operators – so what now?
Read on to find out about what your options are now for managing an Adobe DPS app.
Using Taxonomies in your Digital Asset Management increases Content Utilisation.
Effectively finding the right assets for use in marketing communications, sales presentations, catalogues, EDM's or any form of communication can be difficult. Quite often we use the same images and videos time and time again and create our own local storage collection because it was too hard to find them in the first place. Tell me I'm not wrong. Taxonomies assist in finding assets more quickly.