By Andrew Lomas on Jul 12, 2017 03:05 PM

Want to improve customer engagement on mobile - why you need a branded app

Why do you need a branded app

If you want to connect with your customers, we all know you need a strong online presence. Customer engagement is a challenge and getting your brand on mobile can either be done with a branded app or a responsive website.

By Andrew Lomas on Jun 15, 2017 02:55 PM

Adobe No Longer Supports DPS - So What Can I Do with My Apps Now?

If you’re a user of Adobe Digital Publishing Suite (DPS), you’ve seen some big changes lately.

Adobe have switched their focus for DPS from small publishers to large enterprises – and now Adobe only offers Digital Publishing to mobile platforms as part of the Adobe Experience Manager (AEM) product, which comes with a hefty price tag.

As a result, this means DPS is no longer a viable option for many small operators – so what now?

Read on to find out about what your options are now for managing an Adobe DPS app.

By Andrew Lomas on Dec 22, 2016 02:35 PM

Increase Content Utilisation with Taxonomies

Using Taxonomies in your Digital Asset Management increases Content Utilisation.

Effectively finding the right assets for use in marketing communications, sales presentations, catalogues, EDM's or any form of communication can be difficult. Quite often we use the same images and videos time and time again and create our own local storage collection because it was too hard to find them in the first place. Tell me I'm not wrong. Taxonomies assist in finding assets more quickly.

Discover more

Apr 27, 2020 02:06 PM What is Media Asset Management? And how is it different to DAM? Read on
Mar 27, 2020 11:00 AM Is Your Digital Asset Supply Chain in Order? Read on
Feb 12, 2020 10:45 AM Why You Should Invest in a Digital Asset Management System Read on

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