Marketers and content creators working in industries such as retail, manufacturing, wholesale, distribution, or marketing and creative agencies struggle with disconnected processes that only increase their workloads. Hubspot’s 2024 State of Marketing report found that only 59% of marketers reported that their tools are interconnected.
While much of this disconnect occurs at all stages of the content lifecycle, getting it right at the beginning – during the planning and briefing process – is a good place to start. This means connecting workflow management tools like monday.com to content creation platforms.
